When renters search for equipment, they find you first.
Stop losing revenue to United Rentals and Sunbelt. We build high-performance Google Ads campaigns specifically for independent rental dealers.
"Revenue per ad dollar: +76%"
"I have high hopes! We should start testing Bing campaigns based on this data."
Download Full Case Study
See exactly how we optimized Northside's account to cut costs while boosting revenue.
Most rental companies don’t need more demand.
They need visibility.
Your renters are already searching. They just can’t find you.
If you aren't showing up where renters make decisions, the big national chains are taking your calls. We fix the blockers that keep your machines in the yard.
Common Blockers
We remove friction between renters searching and renters calling.
Google Ads built around intent
Straightforward campaign structure that matches how people look for lifts, skid steers, and compactors. No guessing.
Bing Ads for commercial buyers
Bing brings in contractors, industrial buyers, and office-based decision makers your competitors ignore.
Tracking that tells the truth
Calls, forms, chats — all tracked cleanly. No gray areas. No missing conversions.
Efficient Spend
We remove the waste and focus budget on renters with real intent to book equipment now.
Reporting in plain English
You’ll understand performance without reading spreadsheets. We report on what matters: Cost Per Rental Inquiry.
Services Designed for Heavy Equipment
Google Ads Management
Smart structure, tight targeting, negative keywords, and daily optimization.
Bing Ads Management
Extra visibility for high-value corporate and industrial renters.
Conversion Tracking
Full tracking on calls, forms, and rentals. Accuracy first.
Landing Page Improvements
Simple, practical adjustments to increase on-site conversions.
Monthly Optimization & Scaling
Keyword refinement, bid adjustments, search-term cleaning, and performance tuning.
How We Work
Audit & Strategy
We review your current ads, tracking, and search footprint. You get a clear plan.
Rebuild & Launch
Clean account structure on Google Ads + Bing Ads with full tracking in place.
Optimize & Scale
Weekly adjustments. Lower waste. Higher-quality rental inquiries. Predictable results.
Why Equipment Rental Companies Trust Us
Trusted by companies across construction, industrial, and contractor services.
Frequently Asked Questions
How fast can we start?
48–72 hours after access.
Do we need a new website?
No - we improve what you already have.
Can you manage Google and Bing together?
Yes, that’s our core service.
Do you require long contracts?
No. Month-to-month. Results keep the partnership alive.
What if we’ve never run ads before?
We build everything from scratch. Clean, structured, and aligned with renter intent.